About
About Me
I am a graduate of Electronics and Communications Engineering from the Universidad de Zamboanga. I worked as a Technical Support Representative in the Business Process Outsourcing (BPO) industry for over six years. In 2016, my sister’s previous coworker asked her if I am available to work as a part-time Off-Page SEO link builder and that is where I knew about Search Engine Optimization and where my freelancing journey has begun.
In addition to doing SEO, I am also learning new skillsets like Social Media Management, Graphic design using Canva, Amazon VA/Product Researcher, etc.
I am a mother of two beautiful daughters. I love listening to music and watching movies as a form of relaxation.
I also love baking cakes, pastries, etc., this is also one of my side hustles aside from working from home.
My Skills
I believe in the fact that learning never stops and I am interested in learning new google trends and SEO tactics that will help me aim to ensure increased traffic to a website.
Work Experience
Lux Digital Marketing Feb 2024 – Present
SEO Specialist | SEO Content Writer
Lux is a lead generation company that helps brands scale using the Lux Scale Playbook.Lux Digital marketing is based in St. Petersburg, Florida.
-Email onsite blog links to clients.
-Create guest blog backlink.
-Organize post report for guest blog link.
-Serch for kw for onsite blog and guest blog (rewriting & proofreading).
-Email guest blog backlink report to clients
-Schedule onsite blog/proofreading.
-Create 2 service pages per month.
-SEO site audit/fix error/technical SEO.
-Check negative KWs/client analytics.
-Conduct keyword research and competitor analysis to identify opportunities to improve search engine ranking.
-Optimize on-page elements, such as titles, headings, and meta description.
-Monitor and analyze website traffic and search engine rankings to evaluate the effectiveness of SEO effort.
-Stay up-to-date with industry trends and emerging technologies to ensure that the company's SEO strategies are cutting-edge and effective.
-Performs other related duties as assigned.
Affordable Image Marketing Agency
May 2023 – May 2024
SEO Specialist | SEO Content Writer
A creative marketing solutions company that has been helping small businesses, dental and medical practices grow and prosper since 1996.
-Conduct keyword research and competitor analysis to identify opportunities to improve search engine ranking.
-Optimize on-page elements, such as titles, headings, and meta description.
-Conduct content audit (e.g home and service page) and internal linking and all pages.
-Create hyperlocal ideas and hyperlocal content for the services page (neighboring cities) using AI tools such as ChatGPT.
-Run created SEO content on content at scale AI detector to check if the content is human or AI generated from ChatGPT, and achieve at least 95% score.
-Run content on GPT-2 Output Detector Demo to check how many percent of the content is real and fake.
-Conduct GBP Spam takedown
-Develop and implement link-building strategies to increase the number and quality of inbound links.
-Monitor and analyze website traffic and search engine rankings to evaluate the effectiveness of SEO effort.
-Collaborate with cross-function teams, such as content, design, and development teams to ensure that SEO strategies are integrated into overall marketing initiative.
-Stay up-to-date with industry trends and emerging technologies to ensure that the company's SEO strategies are cutting-edge and effective.
Performs other related duties as assigned.
Growth Friday
Feb 2023 – May 2023
SEO Specialist | SEO Content Writer | VA
Growth Friday is a digital marketing agency based in Los Angeles, California.
Experts at helping small local businesses improve their online visibility via our dedicated small business marketing services.
-Responsible for assisting with local SEO, performance reporting, and administrative tasks.
-Assist team with onboarding new clients.
-Research off-campaign additional keyword opportunities.
-Run backlink audit bi-weekly.
-Remove any toxic backlinks using DISAVOW.
-Run site audit weekly using SEMRush tool and fix any broken links.
-Use SEMRush to discover optimization opportunities.
-Research content details for each primary keyword - SEMRush.
-Run weekly site audits and cleanup errors.
-Compile and send bi-weekly emails.
-Compile and send monthly reporting emails.
-Assist with citation audit and directory listing building.
-Client Google Business Profile creation/verification.
-Client Google Business Profile optimization.
-Google Business Profile weekly post for clients.
-Google Business Profile page geotagging.
-Google Business Website creation for new clients.
-Google Business Website Optimization.
-Content Planning and content creation using AI tools such as Frase and chatGPT.
MalachiSoft (Pipie Co)
Dec 2022 – Jun 2023
SEO Specialist Assistant
Pipie Co is the best cake shop in Iligan city that offers delivery. Conveniently located at Tibanga Highway, Iligan City, Philippines.
-Conducts Website Audit, Keyword Research, and Allocation, Competitive Analysis, On-page Optimization, Off-page Optimization, and Reporting and Data Analysis.
-Google Business Profile optimization.
-Google Business Profile weekly post.
-Google Business Profile page geotagging.
-Post content on Facebook page.
Surge Marketplace
Mar 2021
-Training
Dec 2022 – Jan 2023
-Apprenticeship
SEO Specialist Apprentice
Surge is an FVA Business Consultancy Corporation company. It is the world's first one-stop freelancing marketplace providing online courses, online services, and freelancing solutions.
-Conducts SEO Audit Assessment, Keyword Research, register/add Local Directories, On-page Optimization, and Off-page Optimization.
White Label Service 2014 Inc.
Jan 2021 – Sep 2022 FT
Jan 2016 – Sep 2018 PT
SEO Virtual Assistant & SEO CONTENT WRITER
White Label Services 2014 Inc is one of the UK's leading SEO companies and deals with some of the biggest companies in both the UK and the USA.
-Creates good quality backlinks from high authority websites.
-Generate link building contents using AI tools e.g. Jasper, Copy.ai, Quillbot, and Diffbot.
-Delegate link building tasks to VAs